ANDERSON,James.C. <br/><br/>
Business Market Management: Understanding,Creating,and Delivering Value.     

 - 2nd Ed. 
 - New Jersey  Pearson Education  2004 
 - xx,460p.  cm 
<br/><br/><label>ISBN: </label>0131230093 
<br/><br/><label>Dewey Class. No.: </label>658.5AND